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LOS ANGELES, CA - APRIL 13: Recording artist Eminem performs onstage at the 2014 MTV Movie Awards at Nokia Theatre L.A. Live on April 13, 2014 in Los Angeles, California. (Photo by Christopher Polk/Getty Images for MTV)

According to XXL, the video earned 38.1 million views in its first 24 hours of release.

There was so much hype about Eminem‘s response to Machine Gun Kelly‘s “Rap Devil” that once Em released “Killshot,” literally every outlet that could post the video went ahead and did it.

According to YouTube, it had the third highest debut and is ranking at 72 million views.

In case you live under a rock or in a bubble, here is the record-breaking track: